NOTTE DELLA TARANTA: GREAT RATINGS SUCCESS ON RAI 1

The late evening beats the first with the popular music of Salento.  

La Notte della Taranta wins the second night of television.
The Concertone of Melpignano, broadcast for the first time by RAI 1, recorded a 9.4% share with 735,000 viewers and also beat the film that preceded it. The peak of the broadcast at 24.12 minutes, with 10.33% share and 886,000 viewers listening during the song "Fuecu", the tribute to Daniele Durante, the artistic director who died recently.

A great success for the popular music event. Listenings doubled compared to the last 4 editions first on Rai 5 and then on Rai 2.

Social success with over 3,160,270 impressions on Instagram and 2,700,000 users reached on Facebook. People connected also from abroad, from Brazil, Argentina and many European countries, who virtually commented on La Notte della Taranta 2021. One of the most commented videos was the one of the very young Madame, which with Marea in a pizzica key conquered the public and Calinitta interpreted by the three tenors of Il Volo.